This lesson visits the single most important aspect of the special events world and successful sales: communication. Specifically, communication in how to create incredible catering proposals, BEO’s, Catering Contracts, the “must-have’s” in Standard Terms and Conditions, and more
Communication with your service and kitchen staff – it’s what you say and what you don’t say that can change the interpretation of a single word and therefore an entire event.
The written word. . . nothing beats a great hand written note! How this old-fashioned aspect of communication can speak volumes.